Creative Organization: Shanglai Industrial Product Design Co., Ltd.
Service content: product strategy | product design | innovative structure research and development | product landing follow-up | scene rendering | graphic design | product modeling | brand whole case

The "totem color structure" of the Forbidden City is extracted as the main design element, and the three-dimensional beauty of the Forbidden City is displayed in a three-dimensional rendering method, which is cleverly integrated into the product design to create a differentiated visual experience unique to the new national style brand. The overall shape of the health pot is square, and the ancient low saturation color system is mainly used visually, with "rouge apricot yellow patina" as the main color matching, combined with the overall shape design, local bronzing embellishment is added. The light transmittance and three-dimensional texture of glass are used to create an overall clear visual effect, which supports the integrated image of product texture and the elegance of the Forbidden City.

Make the product into an IP image of "intelligent, personalized and younger" to accurately capture consumers' inner needs for the national tide culture, pay attention to the connotation of the product to create household electrical appliances that integrate the cultural elements of the Forbidden City and modern aesthetic elements, so that consumers can perceive the added value of the product, thus liking the new ideas of the tide elements in more countries.