Tea and Ceramic Wenchuang Series

As a world cultural heritage city, Quanzhou has many historical sites and intangible cultural heritage, any choice of direction can dig out a good IP image, the key is how do we express it? What product form to carry?
Everyone knows that all goods serve humanity. It is mainly divided into two directions. One direction is art, which meets people's spiritual needs and can bring people a special sense of satisfaction, but it does not have any functionality; the other direction is practical categories, such as water cup chopsticks, which have very clear functional uses, so people will not have special requirements for them, as long as they can meet my basic functional needs. Recently, Quanzhou was selected as a "quiet luxury city" by "Shangcheng Shi". It is quiet and light luxury, which is very in line with the current living conditions of Quanzhou. At the same time, it also brings inspiration to our design team. What we need is a product design that can convey quiet and light luxury.

kettle，tea set，Gift box，Cultural creation，

The product demand of this research and development is a city gift as a business card of Quanzhou city. We think it needs cultural precipitation and, of course, certain functionality. Only by taking into account the needs of both spiritual and material aspects can it be regarded as a true boutique design.

Quanzhou tea culture has a long history of precipitation, through the design of a set of tea, integrated into the characteristics of Quanzhou architectural elements, not only unique, and has a good cultural output significance

The bottom adopts the symbol of "smoked brick" and regards the cultural heritage of the millennium as the cornerstone.

The top is the highest skill of architectural aesthetics, and the most representative "dovetail ridge" of Quanzhou architecture is taken as the design symbol and integrated into our products.