The cultural symbols of the zodiac tiger are cartoonized and cute, so as to narrow the distance between the product and the consumer and improve the acceptance of the product. Using paper clips as a carrier to show the culture of the zodiac tiger
Symbols have the following two advantages: ① Low production cost, simple process and easy promotion. (2) small products, big market, paper clips as one of the stationery products, in the country has a huge
Consumer market, the use of the scene is mature and common, also suitable for tourism promotion, cultural promotion.