Enjoy tipsy-Shaoxing yellow wine and fruit wine
Manufacturer / Brand Zhejiang Guyue Longshan Shaoxing Wine Co., Ltd.
Designer -- Rain, Mars, Meixian yang
RAIN DESIGN

Yellow wine has always been considered to be a drink for the elderly, health wine and so on, this curing impression makes it difficult for yellow wine to enter the circle of young people and popular.

"Enjoying tipsy" is a yellow wine fruit wine and yellow wine base wine based on Xiangxue yellow wine. It is located in young groups. Starting from the loneliness of "empty nest youth", it uses portable clay jar bottles, small packages, high sweetness and fruit taste, and 10 essence to reduce their drinking burden, and put forward the concept of "easy sharing of healthy rice wine". The design inspiration of the bottle type is the clay pot for brewing rice wine and the shape of the Yue Wang Jian in the ancient Yue culture, presenting the classic beauty with a modern and elegant posture.

Young people's taste preferences are diversified, so yellow wine should also be more inclusive. The "bartender" series of black bottle yellow wine positions the base wine of Xiangxue yellow wine and combines the concept of bartending with yellow wine, so that young people can return from yellow wine to their understanding of yellow wine itself.