This is a set of children's washing and protection products, including shower gel, cream and toothpaste. As a product sold in shopping malls and supermarkets, in order to create a unique image on the shelves and make children want to have it, we have investigated a large number of children to understand the cartoon elements they like in their hearts. Magic Kingdom is a fairy tale concept that everyone yearns for, so we hope to design a package design that can associate fairy tales with children. Combined with the fact that the ingredients of our products are all plant elements as selling points, we decided to design a package design like a forest fairy tale kingdom.
The final design takes mushrooms as the prototype to create a series of cartoon mushroom images. In order to distinguish the traditional packaging of children's skin care products on the market from the form of graphic design, we designed the shape into a round and full small mushroom shape, and combined with its internal materials, gave each product different expressions and personalities, such as strawberry-flavored shower gel, and the image of mushroom elves holding strawberries. After such a series of designs, the whole family product becomes very interesting, and the combination is like a forest fairy tale kingdom. It is equivalent to a traditional product on the shelf, which has a very visual impact, can quickly attract attention and increase the attention of the product.