The initial communication of the project is to develop a high-end skin management comprehensive instrument for beauty salon line. The customer's requirement for our team is: regardless of cost, the color value must be a blockbuster.
How to get out of the circle when the homogenization is serious in the market? The minimalist product design is based on this. We have carried out market research, product definition, product design in the later stage, and follow up on the ground.
About Features 」
On the basis of the original product functions, we have added an intelligent face recognition system (you can log in after brushing your face), intelligent diagnosis (the system automatically analyzes the test results), and a detachable tablet computer (it is more convenient for beauticians to communicate with customers).
About Design 」
Getting rid of the traditional square image of the instrument, we extract the outline of the earth's "circle" as the element, add affinity to the cold appearance of the instrument, and let the nutrition bottle hang in the air, which is different from the in-line bottle body in the market, creating a sense of future for the whole product.
"About landing 」
Product design is market research, product definition, cost control, channel selection, marketing methods and other aspects of the balance of choice after the concrete. The creation of an explosive product cannot be separated from the serious treatment of each link.