We created a packaging for Vivalicious, which owns a large range of Lifestyle product. Designed with a clear brand concept that blend with their collections, we split the packaging into their respective brand - SPACE & EPICURE. A minimalist direction - effectively evoke this selected mood and color, while conveying the style & quality of the product. The contemporary and clean look made pleasant to the eyes with a fun and sometimes-unexpected surprise. There are details added to the packaging that contribute to the sensory unboxing experience “Isn't it great to be Alive !" on the inner flap, allow consumer to appreciate that life is beautiful!

Country
Singapore

Year
2017

Client
Vivalicious

Affiliation
Ideas People Pte Ltd

Designer
Calvin Lim, Soo Wynnie