At the beginning of 2022, the big family laser team found the Trojan horse design, hoping to combine the technical advantages of the big family in the field of laser cutting and processing with the design concept of Trojan horse design, improve the brand image and enable industrial upgrading. At the beginning of the project, design director Li Yukang led the design team to understand the big family laser on the spot, in-depth study of laser cutting equipment, fully understand the project requirements and human-computer interaction needs. By refining the big family brand elements, combined with the big family laser enterprise symbol graphic "cross light" and process characteristics, create super symbols on the product, improve product identification. "Cross light" expounds the characteristics of the equipment manufacturing industry based on laser technology. From the center to the outward radiation metaphor of the company's super cohesion and outward expansion of rapid development prospects.