Idea | OLAU-Russian Oil
"Good wishes, healthy and natural" is the product concept. If the skin is given the best emotional expression, it must be as beautiful as natural health, which is the definition of Ora, so the concept of "health" is put forward as a visual extension point. The green leaf elements and wish symbols are integrated into the LOGO design, and they are continuously strengthened as super symbols in the later period to increase brand memory points.
The wish of health and nature, such as rebirth under the sky of meteors, life in all things, endless happiness at four o'clock, maintaining love, and asking nothing about the west and east is the attitude that the brand wants to express. The brand word is optimized on the basis of geometric diagram, and the style is more simple, natural and modern, which is more in line with the aesthetic of modern young people.