PRORIL has transformed from traditional pump foundry to establish its own brand and face the international market. Starting from the establishment of Chinese and English naming and brand identification, PRORIL has created a dynamic and professional brand image through a series of brand designs and products. Brand recognition is formed by the concept and simplification of the upward rotation of the water flow during the pumping process. In the design and application, the dynamic vision, which is constructed with unique identification elements, is compared with other competitive brands. The visual performance is changeable, but it has the same brand characteristics.
Country
Taiwan
Year
2017
Client
PRORIL PUMPS CORPORATION
Affiliation
Process Brand Evolution
Designer
Xinhong Yeh
[K design award]
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本作品版权归 K-DESIGN AWARD 所有,禁止匿名转载及个人使用,任何商业用途均需联系原作者。
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