Brand: Fatharti

Award: MUSE Design Award 2024

Reporting Agency: One Point Design Consultation

Our service: award declaration | visual communication | booth construction | warehouse logistics



The sofa series cleverly embodies the charm of wild animals in its design, paying special tribute to the elephant-a symbol of wisdom, strength and peace. Its gracefully contoured armrests and backrest echo the meandering lines of the elephant's ears, exuding an intimate and lively feeling. This bionic design reflects reverence for nature, evokes cherished childhood memories, and creates a sense of familiarity and security that resonates deeply with them. This sofa is committed to promoting health, using innovative materials, carefully built to improve the quality of life of users. It is covered with a piece of high-quality top-grain yellow cowhide, which has strong abrasion resistance, scratches, tears, water and stains. It also has antibacterial function and breathability, which can enhance durability and hygiene. The backrest is filled with plush down and high elastic foam, and the bionic mimics the gentle curve of an elephant's ear. This design expands the support for the body, fits perfectly from the neck to the buttocks, provides unparalleled comfort, and feels like floating in the clouds or indulging in a spa. Supporting the sofa structure is a sturdy frame, made of imported Russian pine wood, with the best air-dry density and moisture content, ensuring long-term stable stability. In order to increase the function, just press the electric button, the sofa can easily become a bed, flexibly adapt to the diverse needs of users in terms of living and space constraints. Here, space can be saved without affecting excellent comfort. Further emphasizing the care for users, its manufacturing process includes multiple cleaning and purification processes to minimize harmful substances such as dust, bacteria and formaldehyde, creating a healthy and hygienic relaxation space