As a very chronological product, flashlight is even the first "home appliance" of thousands of Chinese households, but it is slowly being abandoned by the times. But its emergency properties and night lighting effects are difficult to replace.

2025 return to the true nature. Starting from users, how to make a flashlight that is really easy to use without gimmicks is the starting point of my thinking.

The overall shape is retro and round and very concise at the same time. Only one key is reserved for ease of use to solve the function switching between "on" and "off" and to do extreme subtraction.

Do not do gimmicks, do not do industrial waste, do not take competition orientation as the only demand, excessive function piled up products are essentially consuming user costs to achieve the so-called "upgrade than competition" commercial purpose, but for users, these redundant and complicated upgrades are a real burden.