Red Dot Team Knife! From 0 to 1 to create a new species of AI hardware, zero gravity reconstructs the user experience.

2025-09-19 Digital Intelligence 3149 3 24

零重力设计

China · Digital Intelligence

Red Dot Team Knife! From 0 to 1 to create a new species of AI hardware, zero gravity reconstructs the user experience.

2025-09-19 Digital Intelligence 3149 3 24

零重力设计

China · Digital Intelligence
product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

When AI is no longer just software on the phone,

but a real product,

Would you use it?

Instead of opening the phone software.



In 2023, when AI technology is accelerating its penetration into various industries, a "unprecedented" AI all-in-one development project was officially launched. At that time, mature "AI technology hardware" products had not yet appeared in the market. How to transform AI capabilities into hardware terminals that can be landed and have commercial value has become a core challenge for zero-gravity design. Zero gravity design will share the whole development process of this cutting-edge project, from demand mining to delivery on the ground, and dismantle the innovative practice path without reference target.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

User-centered design philosophy:

"Insensitive design"



In this cooperation, zero gravity design is not to "beautify" the product at the later stage, but to intervene in the early stage of the project: the definition of product semantics, AI what should the product look like? What are the application scenarios of AI products? What is the interaction mode of AI products?



What we think about is:

1. Why do you use it and why do you want to use it instead of using a mobile app?

2. The equipment is used for daily recording, so how to reduce the constraint of the equipment to others? Fear? Embarrassment?



This is not only the visual appearance design of the product, but also the traditional path of breaking through the "function stacking" and bringing the "user invisible demand mining" into the design category. Designers are no longer limited to appearance shaping, but go deep into life scenes and disassemble the thinking of user recording behavior.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

zero gravity design solution strategy:

"It is not to let users learn products, but to let products adapt to users. Technology really serves people, not manufacturing thresholds."


In the current flood of intelligent hardware, products with real design temperature can always break through the shackles of functional stacking and return to the essence of "serving people. When users are idle with one hand, their attention is difficult to disperse, or when facing a fleeting moment, they must use the fastest and most convenient blind operation design to enable users to accurately perceive "where to press" within 0.5 seconds ".

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

· Simplicity is not simple (form):

At first glance, "ReAI" is just a small device with you. But its form, process, color, material, behind the user experience, operational efficiency, the desire to use the comprehensive judgment.

Why is it a hexagon? The imitation honeycomb structure corresponds to the multi-node connection of the AI neuron network, and the geometric form symbolizes the scientific and technological sense, professionalism and reliability of the equipment. (through the visual language to convey the sense of technology products)

Why is a single simple color? Because the solid color is easier to match, do not jump off, there is no specific style attribute, conducive to wild. (Avoid specific design, style is too prominent)

Why is the status light so small? Under the premise of satisfying the function, the disturbance to others is minimized.

· Why......

Of course, the determination of each scheme is the result of zero-gravity designers constantly thinking, drawing sketches, and then being selected by a sound internal review mechanism.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

• Interaction simplification:

Single-button design, abandon complicated operations, do not need to learn complex instructions, tap to arouse AI; Raise your hand and start the record instantly. By simplifying interaction and precise response, users do not need to be distracted in specific scenarios and focus on the goal itself.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

Instant operation can help users capture every key moment and information in real time. Compared with mobile phone software with more startup steps, it can record every information in time.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

At the end of the day's work and life, the user can put the all-in-one machine on the base to complete the charging operation. The accompanying base does not need to be deliberately aligned, and the all-in-one machine will automatically align the charging contact with the magnet through the inner wall of the base.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

· Volume control:

"Whether the user is willing to take it or not, and whether it can be easily used"-"Small, compact and easy to carry" enables the product to "naturally integrate into the user's life" by weakening the "burden of physical existence": the user does not need to specially plan for it, do not need to make extra efforts for it, and do not need to adjust habits for it. He can easily get it when needed and put it into storage after use, even forget "I brought it" and only remember "it helped me solve the problem easily".

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

When the product no longer makes users feel the shackles of "physical existence", the user's attention will be completely focused on the value of "problem solved". This "non-sensitive experience" can greatly improve the acceptance and dependence of the product.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

· Wear Variety:

Deep fit with non-sense design: from "passive acceptance" to "active adaptation", the essence of traditional single-wearing products is "allowing users to passively accept fixed forms", while multi-wearing design is "products actively adapt to users".

1. Magnetic hanging match, take free and convenient, "flexible adsorption".

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,
product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

2. Soft rubber sleeve clamp, light and casual, so that the product can be "easily carried", but also "ready to use", to achieve "no burden into the user's life".

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

3. Wristband "always on the side, no need to look".

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

Validation and Optimization"

Early development challenge: "hardware from zero to one breaking practice"

As a full-case development project led by zero-gravity design, because the customer is an IT company, matching electronic hardware with function definition as the guide and building the first functional prototype has become the core task of the start-up phase.

There are no similar AI portable hardware products on the market in 2023, and the popularity of AI concepts in the field of civilian hardware is limited. The industry generally holds a wait-and-see attitude towards the market prospects of such innovative products. Most hardware manufacturers are reluctant to invest resources in development due to high project unknowns and lack of mature reference cases.

Relying on a perfect supply chain system, the zero-gravity team achieved a key breakthrough: by integrating the selection of core components and linking hardware manufacturers with in-depth cooperation, the zero-gravity team accurately matched the functional requirements of "small size, AI computing power adaptation and scenario-based interaction", and finally completed the hardware construction of the first functional prototype efficiently, laying a solid foundation for subsequent development.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

Appearance hand board verification:

"Fast physical verification" is realized through 3D printing, and then "actual holding experience" is taken as the core optimization basis, so that the design scheme is more suitable for the user's physiological habits and usage feelings.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,
product design,industrial design,Appearance design,AI Hardware,artificial intelligence,
product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

· Prototype assembly test:

The essence of testing is "trial and error in advance". It needs to focus on the three dimensions of "hardware feasibility, functional integrity, and experience adaptability" to transform potential problems in the scheme into specific problems that can be perceived and solved, so as to avoid mass production risks.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

In the testing phase, the problem of "light transmission around the shell" when the indicator light is on due to the characteristics of ABS material (to ensure light weight) affects the user experience. Excessive light transmission will cause visual interference, and scattered light will weaken the core function of the indicator light "status prompt" and destroy the overall concise visual sense of the product. To this end, we through the "inner wall spraying" process, from the root to solve the problem of light transmission.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

By constantly testing and adjusting the structure of the key, the stability of the key is increased.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

· Surface effect and color matching:

Different surface effects were tested.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,
product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

Conclusion:

To design technology to fit people,

Not just beautify.


The essence of design: design is never a superficial beautification, but a deep decoding of user needs, an accurate response to scene logic, and a balanced art of business and experience.


Use rational thinking to endow the product with temperature, build a bridge between technology, users and the market, so that the product is not only a functional carrier, but also a natural existence that coexists with life.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,

Conclusion:

To design technology to fit people,

Not just beautify.


The essence of design: design is never a superficial beautification, but a deep decoding of user needs, an accurate response to scene logic, and a balanced art of business and experience.


Use rational thinking to endow the product with temperature, build a bridge between technology, users and the market, so that the product is not only a functional carrier, but also a natural existence that coexists with life.

product design,industrial design,Appearance design,AI Hardware,artificial intelligence,
24 8
用户其他作品 查看更多
评论

留言板 (3)

amour 2025-09-19
回复

Like a piece of sugar

我不吃糖 2025-09-19
回复

very small

再遇见 2025-09-19
回复

So what exactly is the function

点赞 评论 收藏 返回顶部
收藏
创建收藏夹

创建收藏夹

收藏夹名称
确定
在线客服
返回顶部
发送验证码

创建

阅读并同意用户协议 用户协议.

发送验证码

返回 完成