Creative Ideas of 1. Design
1. Form innovation
Special-shaped bottle body: break the traditional cylindrical shape, try polygon, drop shape, flat (easy to carry) or bionic shape (such as leaves, fruit shape).
Ergonomic design: The concave or corrugated design of the bottle body improves grip comfort, especially for sports drinks or large-capacity packaging.
Modular structure: Stackable bottle bottom design, saving transportation space; or detachable bottle cap (if attached with small container for nutritional supplements).
2. Material innovation
Environmentally friendly materials: plant-based plastics (PLA), degradable materials, recycled marine plastics (rPET), glass (high-end positioning) or aluminum cans (lightweight).
Touch design: frosted surface (non-slip), temperature-sensitive color-changing material (display pattern after refrigeration), embossed texture (enhance brand recognition).
Smart materials: UV-sensing bottle body (prompt sunscreen), edible coating (reduce packaging waste).
3. Functional innovation
Leak-proof design: sports bottle cap (one-button opening and closing, straw popping out), double sealing structure.
Reuse scenarios: bottle body marking scale (transformed into water cup/measuring cup), replaceable label (adapted to festival or personalized needs).
Interactive experience: AR two-dimensional code bottle body (scan code interactive game), NFC chip (trace product information), luminous bottle cap (night run scene).
4. Visual Design
Color strategy: earth colors (green, brown) for natural drinks, high saturation contrast colors (red and black, fluorescent colors) for energy drinks, and transparent bottle body gradient labels (highlighting contents).
Pattern themes: minimalist lines (fit the concept of health), illustration stories (such as water source scenery), dynamic vision (pattern flow when tilting the bottle).
Label innovation: tearable double-layer label (including coupons), hollow window (display liquid), variable data printing (limited edition number).