First of all, we should highlight the cultural connotation of Lingnan. The most important thing in the design of Wenchuang tea set is to reflect the main culture. The cultural elements are extracted from the five sheep stone statue and the carved ear house to make it a unique cultural symbol. Then this cultural symbol is applied to the ceramic tea set as a new element, which well spreads the unique cultural elements belonging to Lingnan and innovates the appearance of the product. Secondly, the color of the tea set is mainly white, the unified color matching achieves the unified visual effect. On this basis, through the collision of some wood accessories and gold wire frame embellishment and extraction elements, a unique aesthetic feeling belonging to Lingnan culture is created. Therefore, good design elements are integrated into traditional culture to improve The value of the product, taking into account the characteristics of the times, designs fashion products with cultural characteristics but not simple. The design of cultural and creative products should not only consider cultural factors, but also adapt to the trend of the times and aesthetic fashion should be culturally dependent, but the essence of traditional culture should also be integrated into modern fashion.