Visual planning for zippo 2019 Christmas products. Inspired by the movable Christmas candy on this lighter, combined with the lighter pattern, we want to present the sweetest Christmas ~ world-famous Zippo lighter to consumers. The 80-year-old design and brand strategy are beyond the reach of competitors. The brand loyalty it has created is beyond imagination, and the solid brand comes from Zippo's unparalleled quality and numerous legends. Zippo's success lies in its adherence, both for brand and quality. There is no second brand of lighter in the world that has many stories and afterthoughts like Zippo. For many men, Zippo lighters are their favorite and happy topic, and they are also a sign of their maturity; for women, giving a Zippo to a beloved man on his birthday may capture his heart. The plan of this poster also hopes that consumers will think of zippo's sweet joy as a Christmas gift to their important people.