The birth of RANGER series watches stems from human's desire for the unknown world in the future and the pursuit of the integration of watch technology and aesthetics.

We will use the power of design to reach this dual demand of emotion and material, highlighting the brand's unremitting exploration of innovation. The watch takes Cyberpunk as the source of inspiration and inherits the trend of science and technology. The fine steel case creates a sculptural outline. The rigid lines and steel pipe structure are extracted from Donha's inherent street and industrial genes. The unique edges and corners give the watch a stronger visual impact.

Service customer: DonHa
Design team: jiajian geometry XIVO DESIGN
Rendering Team: Dooo design with Degree
Service Content: Brand Strategy | LOGO Design | VI Identification System | Packaging Design | Product PI Strategy | Product Design | Handboard Supervision | Multimedia Vision

The red foil decorated fine steel technology dial is like a neon flashing night shining in the black world, carrying a profound connotation, leading the wearer across the time tunnel, and making people touch the cyberpunk world in an instant. Thousands of content are condensed between the square inches on the wrist.

The bevel structure of the dial breaks the dial form of a conventional watch, creating a strong visual error. At the functional level, it is also the distinction between primary and secondary vision, which guides the user's vision to fall first on the time display interface.

The metal nameplate "Cooper Gu" with the designer's signature on the side of the product reflects DonHa's recognition and respect for the designer and design value.

The irregular curved texture on the inside of the strap is inspired by the "palm print", which is the largest part of the product's skin contact area. This treatment method brings a visual hint of comfort to the user. Neutralize the appearance of the hard core feeling, one side is iron man and the other is tender.