"Manman" is a catering brand founded by Siebel Catering Group with Chinese baking as its core. It inherits Siebel's brand DNA. Natural, hand-made, and current selling are the core brand concepts.
Chinese baking is different from the high sugar and high calorie of western desserts. It takes "steaming" as the core and retains the natural nutrition of the ingredients. The color of all flower buns comes from the natural pigments in fruits and vegetables, making it the first choice for families pursuing health.
Rococo helps full with brand equity building and product development. The designer went deep into the back kitchen, understood the making process of huamo, created the core image of "Huang Xiaohuang", a cute chicken, and launched a thematic creation around it. Each cake has a story, which is different from the pattern and pattern of traditional western cakes, making the cake interesting and vivid. At present, products such as constellation series, zodiac series and festival series have been developed, which have been well received by the market.
Rococo and Manman team have carried out in-depth cooperation from brand positioning, brand image to product development and store design. At present, Manman stores have opened dozens of stores all over Beijing and have begun to expand the national market. In the future, we will continue to develop new products to help Man Man become the first brand of Chinese baking.
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It's okay, no appetite
Does this also belong to product design?
Also so cute eight ~ ~ ~
This is not a job done by bakers, now let designers do