Project Requirements: Bosch Dishwasher will focus on communicating the consumer benefits brought by patented zeolite drying in 2024. In order to better help consumers understand the working principle of zeolite drying and compare with other drying methods, thus highlighting the advantages of zeolite drying, we need to transmit information to consumers in the form of demonstration props in terminal stores.
The purpose of the project is to enable consumers to intuitively understand the product function points and better assist promoters to explain sales.
Product technology: zeolite drying technology, moisture absorption and heat release.
Project value: the complex and invisible technical principles are presented in an intuitive and simple way, and the sales explanation is carried out at the terminal auxiliary shopping guide, so that users can intuitively understand the product technology and the advantages brought by the technology, and improve the sales conversion rate.
Customer Cooperation: Bosch X Oriental Wheat Field
Project time: 2024