In the field of maternal and child travel, TOALL convex design and high-end baby brand Hubel (HBR) has maintained a deep co-creation relationship. From the folding joint of a cart to a ventilation hole on the safety seat, convex and concave always believe that a good parenting design is not only a silent care for children, but also a great improvement for parents' own feelings.
Recently, with the support of convex and concave design, Hubel has launched two flagship new products of a new intelligent product line-HBR City Rover Pro Smart Edition and HBR E360Pro Safety Seat. This time, Hubel not only made a structural breakthrough on the base of "comfort" and "safety", but also injected the scientific and technological genes of "intelligent active heat dissipation" and "real-time positioning" for the first time in the field of strollers.
This cart can breathe and think.
As the first intelligent baby stroller in Hubel's product matrix, the birth of the intelligent version of Pro City Rover stems from the convex-concave design and Hubel's in-depth insight into the scene of "fragmented baby" of urban parents-streets under the scorching sun, temporary restaurants and crowded elevator rooms. TOALL convex and concave design tries to answer a question: how to make a cart become a mobile fortress that makes children spring all the year round and parents control it with one hand?
Application of UMDT Methodology in Maternal and Infant Industry
Using the original UMDT methodology, the Convex and Concave Design team conducted a detailed analysis of the target demographic of the product based on Hubel's sales data. Designers found that Hubel's buyers are mostly concentrated in the post-90s middle and high-income groups in first-and second-tier cities. They have higher requirements for the product's color value. Cart, as a safe baby walking tool, also has social attributes. Different from the parents born in the 1980 s, they not only care about the growth of their children, but also pay more attention to their own feelings. The cart should not only meet the needs of the baby, but also meet the needs of parents for easy use and storage, convenient implementation and intelligence.
At the same time, the designer also conducted a comprehensive survey of the competition, not only analyzed the functions and style trends of popular styles of best-selling brands at home and abroad, but also looked for industry trends and summarized the future design direction of the industry, providing a reference for subsequent design. The whole product is developing towards the trend of quality, humanization, intelligence and home-based.
• Function: all-round adaptation of the physiological characteristics of the baby, easy to learn, man-machine size, storage and light folding;
Modeling: gradually out of the traditional "low-young" style, become simple, unified and coordinated, add more fashion, personality, modern elements, the overall more sense of science and technology and fashion;
Intelligent upgrade: real-time route viewing, recording and multi-terminal shared location viewing are realized through APP.
Intelligent somatosensory, redefining "comprehensive"
Traditional baby strollers often only solve the "shading" and ignore the "convection". Hubel has introduced a "triple intelligent global ventilation system" on this cart ".
Intelligent dual-drive ventilation system: The convex-concave design team has embedded an intelligent silent suction fan in the back of the seat, combined with a physical air duct, to actively extract the sultry moisture from the baby's back outward, and set three adjustable gears. It does not blow in roughly, but quietly wicks sweat and absorbs moisture, which is particularly important for infants and young children with weak body temperature regulation.
One-piece breathable hard backrest: In order to achieve the balance between ventilation and support, the Pro City Rover Smart Edition adopts a double-layer one-piece hollow hard backrest with a built-in hollow breathable air duct design. It can not only perfectly support the delicate spine of infants and young children to prevent sedentary waist collapse, its concave air duct structure and the fan to form a natural air circulation.
Tencel cool technology fabric: with dual-drive ventilation system and hollow air duct breathable backrest, the baby can get a light and breathable dry travel experience regardless of whether the air is hot and humid.
Lightweight aesthetics and structural ingenuity
Hubel has always advocated "fashion without compromise". The Pro City Rover Smart Edition continues Hubel's classic light aesthetic design in appearance, with smooth and neat lines and high color control.
New CMF Expression: Compared with the classic black-and-white checkerboard, the intelligent version adopts silver-gray technology color matching, and the texture of the whole vehicle is greatly improved. The whole car adopts a 6061 aluminum alloy pyramid frame, which is lightweight and ensures the rigidity of the body. The cockpit fabric is upgraded to Tencel cool technology fabric, which is smooth to the touch and sweat-absorbent. The ceiling adopts 5-layer composite technology, which has waterproof and sunscreen function. UPF50 effectively blocks ultraviolet rays. The 20.3cm large PU rear wheel combines four-wheel independent shock absorber and cockpit adaptive shock absorber patent to promote smooth and mute.
64cm high landscape dining chair mode: we accurately measured the height of most dining tables and set the seat distance from the ground to 64cm. When eating out, it can be used directly as a baby's dining chair, so that parents and children can have a flat view of the meal and refuse to be troubled by the greasy public seats in the restaurant.
One-handed seconds and 0-6 years old full adaptation: structural improvement is the difficulty of this design. Under the premise of ensuring the rigidity of the body, we optimized the mechanical structure of the folding joint to achieve a true one-handed second. The lying angle is adjustable from 98 to 171, and the width of the cockpit is increased to 37cm. From the newborn lying flat to the 6-year-old child sitting upright, one car runs through without frequent equipment replacement.
Aesthetics of Science and Technology: APP Real-time Positioning and Invisible Care
This is the first time that Hubel embraces the intelligence of the whole scene. Through the mobile phone APP, parents can check the positioning and movement track of carts and other devices connected to the APP in real time, which can not only walk the baby safely and scientifically, but also share it in real time, so that people who care about the baby can know "where the baby has gone. Not only that, APP can also automatically generate a walking log to help parents easily review and share their baby's growth moments.
APP allows users to manage smart devices more conveniently, add their own devices, unlock more smart applications, and relieve anxiety with babies. Some highlights of the users of the cart: quickly check the location of the walking baby and check the basic information of the equipment; According to the action track to generate a walking diary.
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