Why did you do this? Because the superior leadership pointed out that we need a big update in the design style this year, the most important thing is to be unified! Unification! Unification! Then we are asked to find a favorite brand and tell how the brand did it, whether it succeeded or not? What kind of results have been achieved? I used to be the owner of Mazda and have a special liking for Mazda. So I chose it as an explanation about design, and she as a light on our way to design exploration!